Skip to content
FOCUS POINT Agency

Team

The talent behind your project.

An international team of strategists, creatives and growth specialists — united around one conviction: brands built with purpose outperform brands built for speed.

LM

Léa Marchetti

Brand Director

Léa has spent over a decade shaping brand identities for luxury and consumer goods companies across Europe and the Middle East. She believes a brand is more than a logo — it's a promise that compounds over time. At FOCUS POINT, she leads every brand positioning engagement from strategy to visual language.

Brand IdentityLuxury PositioningBrand StrategyVisual Language
HT

Hugo Tellier

Head of Growth

Hugo is obsessed with one thing: sustainable, compounding growth. Before joining FOCUS POINT, he led performance marketing for Series B and C startups, scaling ad spend from five to eight figures with measurable ROI at every step. He now applies the same rigour to ambitious brands of all sizes.

Performance MarketingGrowth StrategyMarketing AutomationPaid Media
YM

Yuki Matsuda

Creative Director

Yuki brings a rare combination of editorial precision and digital fluency. Trained in Tokyo and Paris, she sees motion, typography and interaction as a single design system. At FOCUS POINT, she drives creative direction across campaigns, web experiences and brand film — ensuring every pixel tells the right story.

Visual IdentityMotion DesignCreative StrategyWeb Design
SB

Sami Belkacem

Head of SEO

Sami has built and ranked multilingual content ecosystems for brands operating in over 30 markets. His expertise sits at the intersection of technical SEO, international architecture and content strategy — with a particular focus on compounding organic visibility in competitive SERP environments.

SEOContent StrategyInternational SEOTechnical SEO

Our approach

What guides us every day.

01

Strategy before execution

We refuse to produce without thinking first. Every deliverable is rooted in a strategic brief that defines success clearly before creative or media work begins.

02

Local expertise, global scale

Our team spans four continents. We don't translate campaigns — we adapt them with cultural intelligence, market knowledge and native-language fluency built into every market we enter.

03

Data-informed creativity

Instinct and inspiration are starting points, not conclusions. We measure everything that can be measured and use those insights to make bolder creative choices — not safer ones.

Next step

Ready to make noise?

Describe your project in 3 minutes. Our team will come back with a first strategic read within 48h.

Start a ProjectTalk to us
Response within 48h